คุณลักษณะการเป็นผู้ประกอบการที่มีผลต่อความสำเร็จ ในธุรกิจร้านยาในจังหวัดนครราชสีมา

สวรินทร์ วิเศษจินดาวัฒน์, ระบิล พ้นภัย

Abstract


การวิจัยครั้งนี้มีวัตถุประสงค์เพื่อศึกษาคุณลักษณะการเป็นผู้ประกอบการที่มีผลต่อความสำเร็จในธุรกิจร้านยาในจังหวัดนครราชสีมา กลุ่มตัวอย่างคือ ผู้รับอนุญาตในการประกอบการธุรกิจร้านยาแผนปัจจุบัน (ข.ย.1) ในจังหวัดนครราชสีมา จำนวน 235 คน โดยใช้แบบสอบถามเป็นเครื่องมือสำหรับเก็บข้อมูล ซึ่งวิเคราะห์ข้อมูลสถิติเชิงพรรณนาด้วยค่าเฉลี่ยและค่าส่วนเบี่ยงเบนมาตรฐาน...

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